Peter Ubel

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Peter Ubel, MD
Madge and Dennis T. McLawhorn University Professor of Business, Public Policy and Medicine at Duke University
Faculty Associate, Trent Center for Bioethics, Humanities & History of Medicine

Peter A. Ubel, MD, a physician and a behavioral scientist, uses the tools of decision psychology and behavioral economics to explore topics like informed consent, shared decision making, and health care cost containment.  He has authored over 300 academic publications, the majority of which involve empirical explorations of decision psychology as it pertains to health care. He has also written for the New York Times, the Los Angeles Times, the Atlantic, the New Yorker, and is a regular contributor at Forbes. His books include Pricing Life (MIT Press 2000), Free Market Madness (Harvard Business Press, 2009) Critical Decisions (HarperCollins, 2012), and Sick to Debt (Yale University Press, 2019).

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